The Dangers of Information Sharing in a Web 2.0 World
It's 10pm. Do you know where your data is?
One of the strengths of Web 2.0 applications is also one of its greatest weaknesses. As information sharing has become all the rage on Web 2.0 social networking and, blogging, and micro-blogging sites like Facebook, MySpace, and Twitter (and the subsequent mining of that data by search engines like Google), we need to be aware not only of the data that we are sharing about ourselves, but also be more diligent about qualifying what we read.
Case in point: a Twitter user going by the name of @officethemovie started posting content about an upcoming Zune/Windows phone to rival the iPhone. As one would guess, word started to spread quickly and @officethemovie quickly gathered over 1,000 followers. Some of the major technology publications, like PC Magazine (@pcmag on Twitter) understandably became interested as well. Come to find out @officethemovie had only created the post on Twitter in an effort to raise iPhone piracy visibility to Apple via his blog and that the Zune/Windows phone wasn't real. I feel that I've given enough publicity to @officethemovie already via his numerous mentions throughout this post, so I won't link to his blog here. Trying to drive traffic to your blog through deception is lame and basically ruins all of your credibility.
No matter what the communication medium information is traveling quicker and is more distributed than ever before. What's the saying? "If it is on the internet, it must be true" ? Obviously that is meant tongue-in-cheek, and maybe I am paraphrasing a bit, but the moral of the story is that misleading information can run rampant very quickly. Misleading information is the basis behind most of the social engineering attacks employed by cyber criminals today so it is of the utmost importance that whether it is something reasonably benign like a phony phone announcement or something more serious like a scam that can lead to identity theft that we don't take the risks associated with Web 2.0 technologies lightly. Perhaps what we are dealing with is the Web 2.0 version of hacktivism?
Categories:
Social Engineering
Hacktivism


